Fans first, brands second
The top of the page follows the content people just watched. The bottom is for the smaller group that wants to do business with you. That way neither of them has to dig. Brand managers expect to scroll to the end for contact details; fans don't.
- Latest video
- Favourites and affiliate links
- Media kit
- Work with me
- Newsletter
Links for every platform you're on
Link your YouTube channel, TikTok, Twitch or podcast, and embed a YouTube video or a Spotify episode when you want it to play on the page. Affiliate links from Amazon, LTK or ShopMy go on ordinary link buttons. Your media kit can be a PDF, a Notion page or one made with our media kit generator. Presets and guides can be sold with Stripe checkout right from the page. Put a UTM tag on the bio link of each platform to see which audience clicks most.
What to write in a creator's bio
Say what you make and for whom, in plain words: "DIY and small-home ideas on a budget." A clear niche is what makes someone follow instead of scrolling on.
Put a contact email in your profile too. Some brands skip the link entirely and look for an address first. One short line such as "UGC and collabs: link below" tells them the door is open.
Landing brand deals from your page
Keep the media kit current: audience by country and age, average views, engagement rate and three past collaborations. Refresh it every few months, because old numbers make brands hesitate. Our engagement rate calculator gives you that figure from your public numbers.
Tag the link with UTM parameters when you share your page in different places. Clicks per link and traffic sources are figures you can show a brand when they ask what a story link actually does.
Mistakes that cost creators money
Too many affiliate links. Twenty products with no context look like an advert. Pick your real favourites, group them and say why you use them.
Leaving a video from three months ago at the top. If the first thing a new follower sees is old, they assume the whole page is. Swap the link the day you publish; it takes seconds.