Link in bio for lawyers and consultants

Someone with a legal problem has usually been putting off the call for weeks. What stops them is not knowing what it costs or whether their case is even the kind you take. This template answers both on the page, and gives them a way to write it down instead of having to explain it out loud.

First consultation
Practice areas
Fees
Confidential form

This is the real page, with example content you replace in a few minutes.

Marta Soares

lawyer

Family, employment and property law · A first 30-minute conversation to see whether I can help, and to say so plainly if I can't.

Book a first conversation

Thirty minutes, by video call or at the office.

See available times

How the first conversation worksWhat to bring, what it costs, and what happens next

Areas of practice

Family & inheritance Employment Property & tenancy

Fees

First conversationfree
Thirty minutes, to understand the case
Hourly rateper hour$144
Billed in fifteen-minute steps, with a statement every month
Contracts & document reviewfrom$300
Fixed price, agreed before I start

Questions people ask first

How much will my case cost?

After the first conversation I give you an estimate in writing: hourly rate or fixed price, and what is outside it, such as court fees.

Is the first conversation really free?

Yes. Thirty minutes to hear the case and tell you whether it's worth pursuing. Sometimes the honest answer is that it isn't.

Can I get legal aid?

If your income is below the threshold, yes. I'll tell you in the first conversation and explain how to apply.

How long do these cases take?

It depends on the court and the other side. I'll give you a realistic range at the start, and tell you when it changes.

Is what I write here confidential?

Yes. Professional secrecy covers everything you tell me from the first message, including cases I don't take.

Call the office

The office

Union Square, New York

Second floor, with a lift. Fifteen minutes' free parking in the square.

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What's on the page, and why

1
Book a first conversation
A booking button with the length and the format in one line: thirty minutes, by video or at the office. Choosing a slot is easier than phoning a law firm, especially for someone who is embarrassed about the situation they're in.
2
How the first conversation works
A link that explains what to bring, what it costs and what happens after. It is the single most reassuring thing on a lawyer's page, because the fear isn't the meeting, it's not knowing whether the clock is running.
3
Practice areas
Three tiles across — family, employment, property. They're there so a visitor recognises their own problem in one of them, which is how they decide they're in the right place. If you don't take a kind of case, it's kinder to say so than to let someone arrive hoping.
4
Fees
The first conversation, the hourly rate and a fixed price for document work, with what is billed and how often you send a statement. Most people have no idea what a lawyer costs and assume it's more than it is. Saying it plainly is a competitive advantage and, in most places, entirely compatible with the professional rules.
5
Tell me about your case
A form with name, email, phone, the subject as options and one long field for what happened. Write the confidentiality line above it, not in the small print: it's what makes someone type the paragraph they've been avoiding. Turn off the newsletter sign-up on this form.
6
FAQ, phone and the office
The five questions that come first — cost, whether the consultation is free, legal aid, timelines, confidentiality — then a call button and the office on a map, with the floor, the lift and the parking. Older clients still phone; younger ones still want to see where they'd be going.

The order that gets the call made

The appointment first, because someone who reached this page has already decided they need help. What the first conversation involves comes next, because it removes the fear of a bill. Then the areas, so they see themselves, and the fees, which turn out to be the question everyone was really asking. The form is for the ones who would rather write than speak, and the FAQ and the office close the remaining doubts.

First conversation
How it works
Practice areas
Fees
Your case, FAQ, office

Your bar's rules, Calendly, and keeping client matters out of chat

Advertising rules for lawyers differ by country and by bar association, and they usually restrict comparisons, guarantees of outcome and, in some places, client testimonials. This template deliberately has no testimonials block for that reason: it uses the FAQ and the fee list to build trust instead. Check your own code before you add anything else, and include your bar number if your rules require it in public communications. Point the booking button at Calendly, Cal.com or your firm's system, and keep case detail out of WhatsApp — the form exists so that what someone writes lands in one place, with a record of when it arrived. If you take clients in more than one country, say which jurisdictions you're admitted in; it saves the enquiry you can't accept.

What to write in a lawyer's bio

Title, areas and city: "Lawyer. Family, employment and tenancy. Porto." A specific list brings fewer enquiries and better ones, and generalists lose to specialists on a page this short.

Add one human line about how you work — "a first thirty-minute conversation, and I'll say plainly when I can't help". Clients choose between three lawyers who all look qualified, and the one who sounds straight gets the call.

Content that brings the right clients

Posts that explain a common situation — what to do when a landlord won't return a deposit, what notice periods actually mean — reach the exact people who need a lawyer this month. End them by pointing to the form rather than to a phone number.

Put the page link on your Google Business Profile, your email signature and your card. Most legal work still arrives through recommendation, and a person who was given your name will look you up before they write.

What to avoid

Promising outcomes. "We win" is unenforceable, professionally risky and, to anyone who has been through a case, not believable. Promise clarity and a realistic timeline instead.

Giving legal advice in comments or DMs. Add a line saying the page is not legal advice and that a relationship begins only once you've accepted the case — and keep the detail in the form and the consultation, where it belongs.

FAQ

Questions

Are the enquiries sent through the form confidential?

They're emailed to the account the page belongs to and stored in your dashboard, which only your account can open. Say on the page who reads them, and keep the account to the people who should.

Should I publish my fees?

In most jurisdictions you may, and clients rank it among the things they most want to see. If your work is too varied, publish the first consultation and the hourly rate, and say what changes a fixed price.

Can I use client testimonials?

That depends on your bar's rules, and in several countries it's restricted. The template leaves them out on purpose; the FAQ and fee list do the same job without the risk.

Does it work for a firm with several lawyers?

Yes. Give each lawyer a booking button or their own page, and keep the practice areas and fees on the shared one.

Can I use my own domain?

Yes, on the paid plans, which is worth it for a professional page that will sit on a business card and an email signature.

Does this replace a law firm's website?

For a solo practice it often does. For a firm that publishes articles, it works better as the front door: the thing you link from Instagram, LinkedIn and your signature.

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